H I K A H O

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FMCG

FMCG

Fast-moving consumer goods (FMCG) sector is India’s fourth largest sector with household and personal care accounting for 50% of FMCG sales in India. The Government has allowed 100% Foreign Direct Investment (FDI) in food processing and single-brand retail and 51% in multi-brand retail. This would bolster employment, supply chain and high visibility for FMCG brands across organised retail markets thereby bolstering consumer spending and encouraging more product launches. The market is highly fragmented with almost 50 per cent share with the unbranded, unpackaged home made products. Well established distribution networks, cheap operating costs, easy availability of raw materials, and the presence across the entire value chain are the factors highly supportive of the FMCG sector in India. The FMCG sector continues to face the war for talent, our highly qualified and experienced consultants have insight into this consumer industry which helps us in selecting the right candidates for our clients.